Protecting Against the Threat of Ransomware

2019 saw a rapid rise in ransomware incidents that have taken down institutions from different industries both in the public and private sector the world over. Three major web hosting firms have fallen prey to ransomware. In September, reported that a wave of ransomware attacks have infected at least 80 state and local government […]

Website Development: Incorporating Art in Web Design

In website design, and in managing any digital marketing platform, the goal of a business should be to offer something original and distinct to their target market. One way to achieve this is by being deliberate in incorporating art in website development. Here are some artistic ideas to consider when designing a company website: Go […]

Website Development: Improving Your Web Portal

If you plan on conquering the digital space, you should be ready to create a fool-proof, systematic program for the design and development of your web portal. Here are some important steps to take when improving your site: Know your baseline. To know what direction to head towards, you must know first where you are. […]

Corporate Brand Development: The 3 Essential Questions to Ask

Corporate brand development is a critical task that any new organization needs to conquer. As this stage will greatly determine the direction of marketing campaigns, networking efforts, and organizational development, a significant amount of efforts and resources must go towards solid conceptualization. Here, we discuss the three fundamental questions that a business must ask itself, […]

Tips for Facebook Page Management

Since its inception in 2004, Facebook has without a doubt changed the world. And it is poised to continue doing so, with 2 billion – and counting – monthly active users from across the globe as of this writing. Not surprisingly, businesses keen on reaching this population have built their presence on this top social […]